Marketer in the Making

Marketer in the Making

Behind the Inbox: How We Do Email Marketing

at Evidence Based Education

Anastasia Michael's avatar
Anastasia Michael
Jul 23, 2025
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Ever wonder how successful marketers actually use email marketing day to day? I sat down with my line manager Alex Turnbull Head of Marketing and Communications at Evidence Based Education, to look into the real world strategies that keep emails engaging and effective, especially when your audience consists of busy educators.

From growing a responsive email list to crafting high performing messages. We talked through what actually drives results in email marketing, especially when time and attention are limited.

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